Assisting Amazon Web Services
Many people only know Amazon as an online retailer, when in fact their web services platform is equally impressive
While managing my agency's creative department, Amazon reached out to us to provide their team with digital marketing services to generate brand awareness and consumer adoption of the Amazon Web Services (AWS) Marketplace. With a focus on B2B marketing, their team needed a variety of assets including landing pages, web banners, email templates, and a multitude of paid advertising campaigns designed to drive traffic to their platform. What started as a six-week engagement turned into an ongoing relationship with my team directly supporting AWS's creative needs. Here, I worked hand-in-hand with Amazon's go-to-market products team to grow our vendor relationship and expand their service offerings. As a result of my management efforts, we have a recurring retainer setup with AWS that generates our company $200,000 year-over-year.